Porsche Helps Create Unforgettable Experiences For Children With Critical Illnesses

Porsche has deepened its commitment to Make-A-Wish, the global charity that grants life-changing wishes to children living with critical illnesses.


Over three years, the marque is donating around €1.8 million, an amount symbolically tied to 356 wishes, a nod to the original Porsche 356.

“At Make-A-Wish International, we believe in the life-changing power of a wish,” says Luciano Manzo, President and CEO of Make-A-Wish International. “A wish is more than a moment of joy. It creates lasting ripple effects of hope, strength, and resilience for children with critical illnesses and their families.”

That sentiment is mirrored in Stuttgart. “Social responsibility is firmly anchored in Porsche culture,” adds Verónica Sapena-Mas, Director Funding Projects at Porsche AG. “Together with Make-A-Wish, we want to give children and their families something positive to focus on in difficult times.”

Carlos, five, from Mexico City, lives with leukaemia and longed to see the sea. In Cancún, between sandcastles and Riviera Maya adventures, he watched the ocean meet the sky for the first time.

Qing, four, from Guizhou, who has melanoma skin cancer, is captivated by speed but on rails. A day at the Chinese Railway Museum in Beijing became a whistle-stop tour from steam to bullet trains.

Marta, 16, from Lisbon, chose to jump (literally), ticking off a parachute dive that transformed nerves into courage mid-cloud. “Today I had the incredible opportunity to fulfil a very special wish,” she said.

Caleb, 15, from Atlanta, chased winter to the Rockies: husky sleds, snow-tube runs, and the quiet hush of a national park under fresh powder; a family memory-maker in slow motion.

Closer to home, five-year-old Faris in Singapore, who lives with West syndrome, wished simply for a birthday to remember on Sentosa. A Porsche ride to a hotel, a decorated room, a cake, and a day framed by gratitude, proof that joy often hides in the “little” details.

A wish is more than a postcard moment. It’s a reset button, a breather, a reminder that life can still surprise you kindly. Porsche, so often associated with engineering finesse and motorsport theatre, is applying the same clarity of purpose to the road that really counts: the one families travel together when the journey gets hard.

If the company’s target of 356 wishes is an homage to the car that started it all, then the outcome is fitting: thousands of small, perfect apexes in the corners of children’s lives.


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Sean Loo

Ignition Labs' resident editor loves all things retro, even though he was born in the late 90s. Between AutoApp, Futr and Burnpavement, he swears he gets enough sleep in a week.

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