Subaru has been named #1 Overall Brand in the Consumer Reports 2026 Car Brand Report for the second consecutive year, while the Subaru Forester 2.5 Strong Hybrid picked up the coveted Japan Car of the Year 2025–2026 title.
Subaru topped 32 global brands with an Overall Score of 82, outperforming both luxury heavyweights and mainstream rivals.
The brand ranked #2 in Predicted Reliability too. Japan’s Car of the Year jury rewarded the Forester 2.5 Strong Hybrid for its blend of driving performance, practicality and comfort.
Motor Image Enterprises, Subaru’s distributor in Singapore, is understandably keen to invite customers to experience what it calls the “Subaru Difference”. Whether it’s the award-winning Forester or the ever-dependable Crosstrek, the appeal lies in how little drama they bring to daily life.
Subaru’s achievement also reflects a broader corporate philosophy. From pioneering all-wheel drive passenger cars decades ago to refining the Subaru Global Platform today, the brand has always played the long game.
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