The collaboration kicks off with the Beyond the Bling campaign, an ode to trailblazing women like Maddy Barber, the founder of MADLY Bespoke Jeweller, and Yvon Bock of Hegen.

Through an eight-part video series, their journeys come alive, empowering voices that shape the luxury industry.

Michelle Yang, General Manager of Marketing & CRM at BMW Eurokars Auto, puts it best: “Our collaboration signifies a bold step forward in celebrating creativity and empowering women who lead the luxury industry.”

To mark this collaboration, BMW Eurokars Auto and MADLY Bespoke Jeweller hosted an exclusive soirée at the BMW Eurokars Experience Centre.

Guests got up close and personal with the latest BMW models, while MADLY offered a firsthand experience of their bespoke design process, complete with live sketches and a showcase of their exquisite ready-to-wear collection.

Maddy Barber also shared insights on the investment value of rare, coloured gemstones. 

This partnership is just one of the many glimpses into the new future of luxury, where automotive players are offering new and exciting collaborations for both existing and prospective customers.

Read more automotive news at AutoApp, or check out our latest videos on Ignition Labs TV and on TikTok!

You’d better hurry if you want to catch this beast in the flesh metal and carbon fibre because public viewing of the BMW 3.0 CSL is for a limited time.

Only 50 consecutively numbered units of the BMW 3.0 CSL were produced worldwide, meaning this is a rare collector’s car. Each car takes up to 10 days to assemble, and all 50 units have already been produced, meaning none are available for sale in Singapore or the region since it is meant solely for Europe.

“We are honoured to be one of the 50 owners worldwide to showcase such an exclusive and highly coveted car right here in Singapore. This icon embodies the pinnacle of BMW’s engineering prowess and design aesthetics.”

Nestled comfortably in our BMW Eurokars Experience Centre, we aim to provide a luxurious, unique and immersive experience for our customers,” said Jason Lim, Managing Director of BMW Eurokars Auto.

The BMW 3.0 CSL pays homage to the European Touring Car Championship race car, affectionately called ‘Batmobile’ from the 1970s.

Another BMW to wear the Coupe Sport Leichtbau or CSL moniker is the E46 M3 CSL of 2004, an example of which can also be viewed at BMW Eurokars Experience Centre.

Only 1,400 units were produced worldwide, and this special M3 put down 344hp and dispatched the century sprint in just 5.1 seconds.

In order to wear the CSL name tag, a BMW coupe needs to be shaved down in weight. This comes courtesy of lighter carbon fibre panels, lightweight bucket seats and reduced soundproofing material.

This is the same formula that’s been applied to the present-day BMW 3.0 CSL.

The exterior design notably pays homage to the aforementioned ‘Batmobile’ with its distinctive kidney grille, flat-contoured headlights and aerodynamic elements.

Muscular wheel arches house exclusive 20-inch and 21-inch forged light-alloy wheels, featuring a retro-themed gold-coloured finish and centre-lock hubs.

Underhood sits the most powerful straight six-cylinder engine ever used in a road-legal BMW M vehicle.

Putting down 560hp and 550Nm of torque, this powerplant possesses the same technological roots as the power unit of the current Deutsche Tourenwagen Masters or DTM winning race car.

Top speed is claimed to be over 300km/h.

As expected of a hardcore lightweight performance coupe, the 3.0 CSL features a six-speed manual transmission, and power is sent exclusively to the rear wheels. Throttle-steer anyone?

The 3.0 CSL’s suspension technology includes a double-joint spring strut front axle, a five-link rear axle, and an Adaptive M suspension with electronically controlled shock absorbers.

M carbon ceramic brake system is standard-fit and offers outstanding ability to shed speed, optimised fade-resistance and thermal stability. The M Traction Control function allows drivers to customise wheel slip limitations, enhancing the puristic performance on the racetrack.

Corner-exit drifts anyone?

To keep with the Leichtbau adage, carbon fibre-reinforced plastic (CFRP) is extensively used. The exterior features carbon components, including the roof, bonnet, and rear spoiler. This lightness theme carries over to the titanium rear silencer to further shed 4.3kg of weight.

See the livery on the bodywork? No stickers here folks; everything is painted.

Both the base colour and the M stripes are hand-applied in an extremely time-consuming process. A total of 22 individual parts are painted in a process specially designed for the BMW 3.0 CSL.

Particular attention is paid to a highly precise arrangement of the areas of the body surfaces and livery stripes finished in visible carbon. For this purpose, these areas must be exposed during the painting process.

In order to do so precisely, the painters use masking using laser projection as well as customised contour films. The whole masking and painting process takes up to six days to complete.

The interior of the 3.0 CSL is decked out with M Carbon full bucket seats, black Alcantara surfaces, and carbon fibre trim. Each vehicle is individually numbered to emphasise its exclusivity.

While all units of the 3.0 CSL are sold out, one can still partake in the experience via a simulator. The BMW Racing Simulator at the BMW Eurokars Experience Centre is meticulously designed to mirror every detail and capture the essence of the BMW CSL down to the minute features.

From 22 February 2024 to 18 March 2024, participants can immerse themselves in the Beat-The-Clock Racing Challenge and showcase their driving prowess by recording their fastest times on the BMW racing simulator.

Once you’ve set your lap time, take a snapshot and share it on Instagram by following and tagging @bmweurokarsautosg.

Winners will be announced every week during the competition period on Wednesday, based on the fastest recorded times, with the opportunity to win an exclusive 1:18 scale BMW 3.0 CSL Miniature.

Photo Credits: Sean Loo (@auto.driven) & BMW

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