Mission Electric 2025 invites both EV evangelists and curious newcomers to step into the future, one electrified kilometre at a time.

A Festival of the Future

From April through June 2025, Mercedes-Benz Singapore is transforming its electric lineup into a travelling showcase. Over three months, Mission Electric will crisscross the island, quite literally taking the EV message to the masses.

The brand’s fully electric fleet will be utlised, including the EQB, EQE, EQS, and the EQE SUV. It’s an immersive journey into what Mercedes-Benz calls “Sustainable Luxury”: cutting-edge technology, sumptuous interiors, and the silence of a refined drivetrain.

Participants can sign up for test drives through an intuitive online portal (missionelectric2025.sg) and experience the visceral joy of instant torque while sipping cold-pressed juices at curated lifestyle stops across town.

Beyond the Test Drive

Through creatively designed routes and exciting activities, participants will be bringing their A-game while being immersed in the EV lifestyle whilst discovering the automotive brand’s digital capabilities, innovations and charging technologies.

The event will feature a series of activities, including:

• Exhilarating Missions: Race to the finish line as participants navigate through Singapore,
  look for hidden clues during scavenger hunts, take part in slot car racing, compete in a
  Paper Shoot camera photo contest and other curated challenges at pitstops.
• Hands-on Test Drives: Experience the diverse line-up of EVs from Mercedes-Benz and
  realise the possibilities of going electric with the luxury automotive brand.
• Advanced Digital Capabilities: Discover Mercedes-Benz’ proprietary Digital Extras
  feature, a suite of tools that grant a more personalised, intelligent and secure driving
  experience by offering a series of conveniences and benefits.
• Seamless Charging with MB.CHARGE Public: Experience the ease and convenience of
  MB.CHARGE Public that gives drivers one-stop access to more than 3,000 charging points
  throughout Singapore – all in the palm of their hand via the Mercedes-Benz app.

Exclusive prizes will also be given to the winning team, and all participants will receive goodie bags
at the end of the event.

Event Registration and Conditions

Slots for Mission: Electric are limited and available on a first-come, first-served basis. Each
reserved slot allows for one driver and up to three guests, and participants must register in advance
through this link by 8 April 2025, 2359hrs.

The event is open to drivers aged 25 and above with a valid driving license of at least 24 months, and non-driving participants are also welcome to join and experience the event.

Registration for each slot costs SGD 50 and can accommodate up to four people per car.

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Mercedes-Benz has announced Mission: Electric to showcase the Mercedes-Benz electric vehicles (EVs) experience. Participants can sign up for Mission: Electric at the following registration link.

Participants can register a team of up to four persons and will have the unique opportunity to test drive a range of Mercedes-Benz electric vehicles. These include the recently launched EQA and EQB, the EQE and EQS saloon and SUV models.

The Mercedes-AMG, performance-oriented EQE 43, and 53 will also be available in both saloon and SUV models.

The following slots, available on a first-come-first-served basis, will commence from Mercedes-Benz Center, Level 2:

• Fri, 21 June 2024 – Sun, 23 June 2024: 8.15am – 1.30pm / 1pm – 6.30pm
• Fri, 28 June 2024 – Sun, 30 June 2024: 8.15am – 1.30pm / 1pm – 6.30pm
• Sat, 6 July 2024: 8.15am – 1.30pm
• Sun, 7 July 2024: 8.15am – 1.30pm / 1pm – 6.30pm

Each route is meticulously planned to showcase the best of Mercedes-Benz’s driving dynamics, performance, connectivity, and luxury. The event will feature a series of interactive and engaging activities to provide a deeper comprehension of Mercedes-Benz’s EV advancements:

• Hands-on Test Drives: Attendees can experience the silent yet dynamic drive of Mercedes-Benz electric vehicles, discovering the seamless blend of luxury and innovation.
• Efficiency in the new era: How battery, motor, and design innovations lead to highly efficient EVs from Mercedes-Benz, where range anxiety is a concern of the past.
• Innovative Technology Demonstrations: Learn about advanced battery systems, smart regenerative braking, and the intuitive Mercedes-Benz User Experience (MBUX) that offers a connected and intelligent driving experience.
• Fun-filled Missions: Participate in uniquely designed Mercedes-Benz challenges and pitstop activities.
• Curated Destinations: Enjoy farm-to-table experiences out in nature with meals crafted from local produce, and indulge in a sweet treat workshop that emphasises eco-friendly practices.

At the end of the driving experience, participants will return to the Mercedes-Benz Center to receive exclusive Mercedes-Benz Plastify coasters that are crafted from recycled materials.

This initiative underscores Mercedes-Benz’s commitment to sustainability and environmental responsibility, symbolising the brand’s approach to keeping present resources in use for as long as possible, maximising utility while minimising overall waste.

The event is open to drivers aged 25 and above with a valid driving license of at least 24 months, and non-driving participants are also welcome to join and experience the event.

Registration for each slot costs SGD 50 and can accommodate up to four people per car.

Photo Credits: Mercedes-Benz Singapore

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