31 March 2023
Audi House of Progress Debuts in Singapore, Showcasing The Future of Mobility

Audi’s grand House of Progress showcase was launched today at the ArtScience Museum @ Marina Bay in Singapore, presenting Audi’s unique perspectives on the future of sustainable and premium mobility.

Audi has launched the first-ever House of Progress exhibition here on our shores, and the star of the show was the new grandsphere concept that was unveiled for the first time. The exhibition also features various instalments centred around Audi’s modern-day EV line-up.

Not to be outshined, the new Audi Q8 e-tron and Q4 e-tron were also revealed for the first time, and both models will be on our roads in due course.

As the second instalment in Audi’s visionary sphere concept vehicle line-up, the Audi grandsphere concept challenges the boundaries of automotive design, presenting an interior that is reminiscent of a first-class lounge.

“Advancements in electric vehicles and autonomous technology have been transformative for designers, who are no longer limited by traditional constraints,” said Jason Battersby, Exterior Designer, Audi AG. “Inspired by a first-class flight, the Audi grandsphere concept combines luxury air travel with Level 4 autonomous driving. It realises a vision where form and function integrate beautifully, presenting an uncompromised ideal for future D-segment vehicles.”

In the coming weeks, House of Progress will not only be a vehicle exhibition but also play host to a series of thought leadership panel discussions. Featuring industry leaders across STEM, business, and sustainability, these sessions will facilitate conversations and uncover insights around effective leadership, breaking corporate barriers, mainstreaming Greentech and more. 

Additionally, in partnership with the House of Progress, Semi Permanent Festival of Creativity & Design will also host a series of events.

“Audi is poised for one of the biggest transformations in recent history around electric vehicles, autonomous driving and shared mobility,” said Marc-Andreas Brinkmann, Director of Experiential Marketing, Audi AG. “Our iconic House of Progress showcase, presented across the globe and now in Singapore, delivers Audi’s unique roadmap for the future of electromobility through a multi-layered and engaging experience.”

“House of Progress demonstrates Audi’s overarching commitment to electrification and premium mobility, and this will cascade across the coming months as we expand our electric vehicle offering in Singapore,” said Markus Schuster, Managing Director, Audi Singapore. “Both the Audi Q8 e-tron and Audi Q4 e-tron will enter the Singapore market in the very near future, and additional initiatives are also being planned for the coming years.”

Audi’s House of Progress will be open to the public every weekend from 31 March to 16 April 2023, 10am to 7pm. Admission is complimentary and tickets can be reserved online at this link on a first-come, first-served basis. Exclusive test drives are also available for booking, via the official House of Progress website.

More information on Audi House of Progress can be found here.

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