With the support of 16 car and bike clubs and enthusiastic members of the public, over 260 vehicles streamed in and donated food items at Heart on Wheels 2025, organised by Food from the Heart.
In total, a record-breaking 33,300 food donations were received, surpassing the original target of 28,000 items.
Valued at nearly $125,000, these donations will go towards sustaining FFTH’s Community Food Pack and School Goodie Bag initiatives, bringing vital aid to an additional 3,500 lower-income households.
Among the many attendees rallying behind the cause was Mr Eric Chua, Senior Parliamentary Secretary and Member of Parliament for Tanjong Pagar GRC (Queenstown), who, together with volunteers from Queenstown grassroots organisations, made a significant contribution of 1,000 kg of food (13,700 items).
Since its inception in 2023, Heart on Wheels has snowballed into a movement far greater than the sum of its parts. Over the past three years, it has accumulated 54,500 food items and $129,000 in donations.
“At its core, Heart on Wheels is about mobilising the community, particularly the automotive community, to take collective action. We’re deeply grateful to Wearnes Automotive, our corporate partners, and the many individuals who have stood by us. Their commitment to fighting food insecurity has helped to sustain this initiative, fostering a culture of community-driven giving that continues to grow stronger each year.”
Robin C. Lee, CEO of Food from the Heart
This year’s event was made even more impactful through the participation of brands under Wearnes Automotive, including Aston Martin, Bentley, Bugatti, Ducati, Harley-Davidson, Jaguar, Lotus, Polestar, Renault, and Volvo.
These esteemed marques not only contributed financially but also rallied their corporate networks, clients, and employees to take part in the initiative.
A notable highlight was Volvo, whose staff and clients went beyond donation by personally delivering School Goodie Bags to 50 students. Likewise, Planet Cooper, a dedicated community of Mini Cooper enthusiasts, reaffirmed its unwavering support, standing as one of the event’s most steadfast contributors since its inception.
Through such collaborations, Heart on Wheels continues to thrive, ensuring essential food supplies—including rice, canned meats, and cooking oil—are distributed through FFTH’s Community Food Pack programme and Community Shop network, directly benefitting families grappling with financial hardships.
According to a recent FFTH Community Shop survey, 78% of beneficiaries have felt the squeeze of rising living costs. This year, with the monthly per capita income benchmark revised from $690 to $800, FFTH aims to extend its support to 3,500 more households.
In 2023 alone, FFTH’s Community Food Pack programme provided assistance to almost 12,000 individuals and families each month, with 75% of beneficiaries reporting that the support helped alleviate their financial burdens. Additionally, the School Goodie Bag programme delivered much-needed aid to 1,680 students across 42 schools.
Looking ahead, FFTH plans to enhance the quality and nutritional value of its food aid by 2027, increasing support by $5 – $8 per household to provide more substantial and nutritious food assistance.
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