15 September 2023
Jack Daniel’s and McLaren Launch Limited Edition Whiskey Bottle at the Singapore Grand Prix

Singapore fans will now have the opportunity to own a piece of Jack Daniel’s and McLaren brand history, in the form of a limited edition bottle.

The Jack Daniel’s Distillery today announced the official unveiling of the limited edition McLaren Racing Tennessee Whiskey bottle at the Singapore Grand Prix, in celebration of Jack Daniel’s partnership with the McLaren Formula 1 team.

Against the backdrop of the Marina Bay street circuit, McLaren Racing driver Oscar Piastri also graced the exclusive launch event at the Conrad Centennial Singapore. 

Singapore is one of the limited race cities globally where this collectible bottle is due to launch. The limited edition Tennessee Whiskey features a custom label and special packaging to celebrate the brands’ spirit of independence, authenticity and boldness, and is an ode to the pioneering founders behind Jack Daniel’s and McLaren Racing – Mr. Jack Daniel himself and Bruce McLaren.

“McLaren and Jack Daniel’s are two of the most iconic brands known around the world, and we’re excited to celebrate our partnership with a special bottle that nods to our shared spirit of independence, authenticity and boldness,” said Sophia Angelis, Jack Daniel’s SVP, Global Managing Director.

Louise McEwen, Executive Director, Brand & Marketing, McLaren Racing, added “We are thrilled to launch this special McLaren Racing bottle with Jack Daniel’s, an exciting collaboration with a partner which shares our ambition to put fans at the centre of what we do.”

“In our 60th year, we are marking our team’s great legacy, started by Bruce McLaren. This limited-edition bottle is another fantastic way to share these celebrations with our fans, remembering both Bruce and Jack – two distinguished founders. I am looking forward to seeing the bottle on shelves across the globe.”

The McLaren Racing limited edition is the company’s famous brew – classic Tennessee Whiskey grain bill of 80% corn, 8% rye, and 12% malted barley, bottled at 80 proof (40% abv), and will be available in 700 mL bottles in Singapore. 

Only 500 units are available, so snag one up while you can.

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Photo Credits: Sean Loo (@auto.driven)

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