Performance Motors Limited (PML) whisked a group of BMW owners from Munich to Salzburg for the PML BMW M Experience.
The journey opened at BMW Welt and the BMW Museum. Participants were personally welcomed by Ms Ritu Chandy (Senior Vice President) and Mr Sebastian Ahlers (Regional Area Manager, BMW Group, Asia Pacific, Middle East, Eastern Europe and Africa).
“The PML BMW M Experience is true to our promise that once you become a BMW owner with Performance Motors, you will be entering an exclusive world of exceptional experiences beyond the sale. Whether it is a passion for the drive, a taste for exquisite cuisine, or a love for golf, we are focused on engaging our customers in meaningful ways that reflect their lifestyle interests.”
Mr Lawrence Tan, Managing Director, Performance Motors Limited (PML)
A first look at the Neue Klasse iX3
The customers were also provided an up-close encounter with the fully electric BMW iX3, the first model of the revolutionary Neue Klasse.
Salzburgring shakedown
The highlight of the trip was a shakedown at the 4.2-kilometre Salzburgring. Behind the wheel of the BMW M4 Competition, 13 drivers put precision to the test: timed slalom runs, double-lane changes, and controlled drifts. Each participant left not only faster but sharper, graduating with a BMW M Race Track Training certificate as proof.
Mr Tan added, “When someone chooses BMW, it is often because they have a deep appreciation for its precision, power, and sheer driving pleasure. We (Performance Motors) promise to bring more exciting drive experiences so that our BMW owners can fully indulge this passion, be it an exclusive racetrack adventure in Salzburg or curated convoy road trips to Malaysia.”
When the soundtrack is an S58 at full chat and the classroom is Salzburgring, you don’t mind repeating the lesson.
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