GranCabrio Folgore ushers in Maserati's new electric era. On Monday 15 April, in a show full of energy that anticipates an exciting new journey into the future, Maserati staged “Made in Thunder”, an overture to the Folgore, the new 100% electric chapter of the House of the Trident. After two young Italian stars had enthralled all in attendance, the stage was taken over by the world premiere of the car taking a ...
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Exclusive 12 units of Ad Personam special series Lamborghini presented at Milan Design Week. Automobili Lamborghini presented a limited edition ‘All Terrain’ Ad Personam special series of the Huracan Sterrato at Italy’s prestigious Milan Design Week. The 12 cars, with exclusive liveries developed by Lamborghini’s Ad Personam studio in conjunction with its Centro Stile, are inspired by four different terrains to which the Huracan Sterrato especially lends its talents: snow, sand, ...
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Automobili Lamborghini presents a new logo and corporate identity after more than 20 years. After more than two decades since the last update, Automobili Lamborghini has renewed its historic logo. The restyling is driven by a new strategy that involves adapting the brand’s visual expression to better reflect the 'brave', 'unexpected' and 'authentic' values of its mission, namely “Driving Humans Beyond”, a concept that translates into the intention to always go ...
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