With a cleaner, sleeker new look and a spirited attitude, the MINI brand continues to capture hearts worldwide. We think these new models will be a hit, both on the road and off.
MINI’s Evolution: From Classic to Contemporary
Since its global relaunch at the turn of the millennium, MINI has become synonymous with premium quality and constant innovation. The brand has a knack for setting trends while honouring its storied past. Today, the brand presented two stellar models at One Holland Village: the all-new MINI Cooper and the all-new MINI Countryman. For the first time ever, the Countryman joins the electric revolution, alongside its Cooper sibling, offering both electric and petrol variants.
Electrifying Performance and Sustainable Style
“The new MINI family is finally here, and it delivers pure charisma and premium refinement in spades,” says Mr. Daren Ching, Head of MINI Asia. With all-electric drivetrains now an option, drivers can enjoy eco-friendly motoring without compromising on style and driving fun. The all-new MINI Cooper E, classified as a Category A COE model, and the seven diverse variants of the new MINI lineup offer unparalleled customisation.
Innovative Design and User Experience
The new MINI models boast a design philosophy called “Charismatic Simplicity,” blending traditional MINI values with modern innovations. These cars feature short overhangs, long wheelbases, and large wheels, all contributing to their distinct look. The new octagonal front grille and the signature LED lights with animated sequences enhance the vehicle’s bold but sleek presence. The interior is equally impressive, with the revolutionary MINI Interaction Unit—a round OLED display that serves as the hub for navigation, media, and climate control. The use of knitted textiles and recycled materials adds a touch of warmth and sustainability to the funky design.
Driving Dynamics and Tech-Savvy Features
The new MINI Cooper and Countryman models are not just about looks—they deliver on performance too. The electric MINI Cooper E offers a 0-100 km/h sprint in 8.4 seconds, while the Cooper SE does it in 6.7 seconds. With impressive ranges of up to 402 km on a single charge, these MINIs ensure you can go the distance. Charging is a breeze with fast-charging capabilities, getting you from 10% to 80% in just 30 minutes.
For those who prefer petrol, the MINI Cooper S features a 198 hp engine that zips from 0-100 km/h in just 6.6 seconds. The MINI Countryman, now bigger and more spacious, offers both electric and petrol options, catering to diverse driving needs. The Countryman SE ALL4, with its all-wheel drive, provides a thrilling driving experience with a 0-100 km/h time of 5.6 seconds and a range of up to 433 km.
Advanced Connectivity and Customisation
The MINI Operating System 9, based on Android, brings a seamless, intuitive interface to your driving experience. With personalised content, voice commands, and a fixed status bar for quick access, navigating your MINI is a breeze. The new MINI Intelligent Personal Assistant, activated with “Hey MINI,” allows you to control navigation, entertainment, and more with simple voice commands.
Always Fresh
Upon seeing the new cars firsthand, what was particularly impressive was how MINI manages to still wow customers with their innovative use of design, materials and perfect blend of tradition and innovation. Whether you’re drawn to the electric revolution or prefer the roar of a petrol engine, the new MINI Cooper and Countryman looks like it will have something for everyone. We can’t wait to get behind the wheel of every iteration on offer!
Stop by the MINI Pitstop, Eurokars Habitat at One Holland Village to experience the new era of MINI for yourself.
Photo Credits: Sean Loo (@auto.driven) & Joel Tam
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