22 January 2025
The Rolls-Royce Phantom Celebrates 100 Years of Luxury

In the realm of luxury motoring, few names command the same level of reverence as the Rolls-Royce Phantom.


For a hundred years, it has been the undisputed benchmark of automotive opulence, a rolling masterpiece that has ferried royalty, dignitaries, and visionaries through history.  

Since its debut in 1925, the Rolls-Royce Phantom has been a symbol of status, craftsmanship, and timeless innovation. As the marque commemorates a century of this legendary nameplate, it is worth reflecting on what makes the Phantom the pinnacle of automotive luxury.  

A Legacy Built On Perfection  

When Rolls-Royce introduced the first Phantom I in 1925, it was hailed as the “best car in the world”. The engineering was revolutionary, offering refinement, power, and craftsmanship in a way no other manufacturer could match.  

That reputation carried on through every generation. The Phantom II refined the formula, the Phantom III introduced a V12 engine, and the Phantom IV, reserved exclusively for heads of state, became the ultimate statement of prestige.  

By the time the Phantom VII arrived in 2003, Rolls-Royce had transformed into a brand that blended heritage with modernity, redefining what a luxury car could be in the 21st century.

And now, in its eighth generation, the Phantom remains the ultimate expression of craftsmanship, exclusivity, and innovation.  

Phantom VIII

Today’s Rolls-Royce Phantom VIII is the most technologically advanced, meticulously crafted, and effortlessly powerful version yet.

Beneath its stately exterior lies a 6.75-litre twin-turbocharged V12 engine, delivering 563 bhp and a surge of torque so seamless it feels like gliding on air.  

Step inside, and you are immediately cocooned in a world of bespoke luxury. Every surface is hand-finished, every detail customisable. The Starlight Headliner, an enchanting constellation of fibre-optic lights, transforms the ceiling into a celestial masterpiece.

The Gallery, an uninterrupted piece of glass on the dashboard, allows owners to commission one-of-a-kind artworks, turning their Phantom into a mobile art gallery.  

Sound, or rather the absence of it, is another defining characteristic. With over 130 kg of soundproofing material, double-glazed windows, and foam-filled tyres, the Phantom is one of the quietest cars in existence.

Rolls-Royce engineers even had to reintroduce a subtle level of sound, as complete silence was deemed too disorienting for passengers.  

One hundred years on, the Rolls-Royce Phantom is a legacy and an enduring symbol of excellence.  


Read more automotive news at AutoApp, or check out our latest videos on YouTube and on TikTok!