AutoTalk – Wang Yao and Christer Tan on Bringing Hongqi’s Vision of Chinese Luxury to Singapore
For decades, Hongqi has occupied a unique position within China's automotive landscape. Often regarded as the nation's most prestigious automotive marque, the brand has long been associated with state occasions, national heritage and a distinctly Chinese interpretation of luxury. Now, Hongqi is charting a new course beyond its home market. With the official opening of its Singapore showroom and the launch of its first right-hand-drive vehicles, the Chinese luxury manufacturer has selected Singapore ...
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AutoTalk – Marcel Luis Mustelier Perez, President & CEO of Mercedes-Benz Singapore
As the Singapore automotive industry undergoes one of its most significant transformations in history, Mercedes-Benz is preparing for one of the largest product offensives the company has ever undertaken. For Mercedes-Benz Singapore, the coming years will see a substantial expansion of both its combustion-engine and electric vehicle line-up, accompanied by new digital technologies, upgraded customer touchpoints and a renewed emphasis on ownership experiences. Leading this charge is Marcel Luis Mustelier Perez, President ...
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When I took delivery of my leased BMW X1, I already had a rough idea of the little changes I wanted to make to personalise it. The wheels and tyres were one. Original Equipment BMW bike racks were another. Then the floor mats were next. Floor mats are among the items most people rarely think about. They're there, they get dirty, and as long as they stay in place, most owners never ...
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