Recently taking the helm as Managing Director at Audi Singapore, Martin Bayer brings with him a wealth of experience and fresh insights. With Audi ushering in a new era marked by electrification and direct consumer engagement, leadership becomes ever more critical. We recently had the opportunity to speak with Martin Bayer, Managing Director at Audi Singapore, for ...
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Rolls-Royce Phantom Celebrates A Century of Power, Prestige and Presence
For 100 years, the Rolls-Royce Phantom has been a cultural watermark and a rolling declaration of influence. Since 1925, the Rolls-Royce Phantom has ferried kings and queens, rock stars and revolutionaries, diplomats and dreamers. It has graced red carpets, wartime strategy rooms, royal wedding processions, and recording studios lit by incense and creative fire. And through ...
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Hot on the heels of its quattro sibling’s debut at this year’s Singapore Motorshow, the Audi Q6 e-tron rear-wheel drive variant has now officially landed. The Q6 e-tron is Audi’s first electric model to roll out from its Ingolstadt factory, and more importantly, the first built on the brand’s modular Premium Platform Electric (PPE). Underneath the elegant ...
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These days, some of Porsche's fiercest battles are being fought not on asphalt but in pixels and Esports. Welcome to Cologne-Ossendorf, where the line between reality and simulation just got a little blurrier. Porsche Motorsport officially opened the doors to its new digital battleground, the Porsche Esports Performance Center (PEPC), a sleek, high-tech headquarters built not for ...
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Sime Motors has announced the unification of its pre-owned vehicle businesses in Singapore under a single, refreshed identity: Auto Selection. What was once Performance Premium Selection Limited (PPSL) and Sime Darby Auto Selection (SDAS) now comes together as one seamless entity, bringing with it an expanded inventory and a renewed promise of trust, quality and convenience. For ...
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In 2025, the experience of following Scuderia Ferrari HP is no longer limited to just the track, thanks to a new digital collaboration between IBM and Scuderia Ferrari HP. The newly reimagined Scuderia Ferrari HP mobile app is powered by IBM watsonx, giving fans unprecedented access to insights, narratives, and interactive experiences. At the heart of the ...
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